Impact
Local Growers
There’s something truly special about choosing flowers grown close to home. Supporting local flower farmers means we’re nourishing our own communities, keeping traditions alive, and lowering our impact on the land. These blooms haven’t travelled thousands of miles — they’re grown with care, in tune with the seasons, and often without the heavy environmental cost of imported flowers. When we buy local, we’re not just choosing beauty — we’re choosing sustainability, connection, and a gentler way forward.
Seasonal Flowers
Using seasonal flowers is one of the simplest, most beautiful ways we can tread lighter on the earth. When we choose blooms that are naturally in season, we’re supporting growing practices that work with the land, not against it. Seasonal flowers don’t need energy-intensive greenhouses, long-haul transport, or chemical preservatives — they’re grown in real time, with the rhythms of nature. By embracing what’s blooming right now, we reduce our environmental footprint, support local growers, and reconnect with the natural flow of the seasons. It’s a win for the planet and a reminder that nature always knows best.
Sustainable Practices
Sustainability is at the heart of our business model. One key shift we’ve made is moving to foam-free flower arrangements — a small but powerful change that eliminates microplastic pollution from traditional floral foam. This shift is part of a wider movement, with florists around the world becoming more innovative and resourceful, creating beautiful designs using reusable mechanics, natural materials, and low-impact techniques. By rethinking the way we work with flowers, we’re protecting our waterways, reducing waste, and aligning our creativity with care for the earth. It’s floristry with a future — thoughtful, intentional, and kind to the planet.